Call: 925.413.6783 firstname.lastname@example.org
The jury is in, the call to action clear.
The business case, priorities and resources within your organization may not be so clear. Based on the demands of the planet and society to create a brighter future - and through the lens of Corporate Social Responsibility (CSR) - Pure Ambition breaks down complexities and delivers simple action plans that enable you to demonstrate how your business meets its goals while acting responsibly. All while connecting it to what matters most to your company, employees, customers, suppliers and partners.
Providing actionable insights that connect intention with action is what we're all about. Integrating the principles throughout the organization for a truly sustainable model is where we shine.
Most companies have case studies within their organization already! You can leverage existing efforts and sustainability / 'green' champions to drive system wide engagement and action.
Companies who have a culture of sustainability outperform companies who don't.
Consumers hold companies accountable for responsible behavior. While not always willing to pay more for more sustainable products and services, they are more likely to 'vote with their feet' and stop purchasing from those who are revealed to practice less responsible behaviors.
Companies who demonstrate 'doing the right thing' attract, retain and have more productive talent.
What exactly is Corporate Social Responsibility (CSR)?
There are a myriad of definitions out there. For clarity, here is the standard definition used by Pure Ambition: Ensuring that actions throughout the organization are handled in a way that ensures the sustainability of all stakeholders – the company itself, it’s employees, suppliers and the community it serves, from farm to table; from source to use.
Pure Ambition also subscribes to the UN definition of sustainable development: “Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.